About Us

Indian Basmati Rice

We believe the truth in these words – “As long as the earth endures seedtime and harvest, cold and heat, summer and winter, day and night will never cease.”

It all began almost 30 years ago; when it was too early to foresee the turnaround of our Rice Trading Company- Anvi Exim. We have undoubtedly made every good effort since then and now our manifest fragrance as a leader in the domestic rice markets is seen and experienced graciously.

Today the observant rice eating community considers India’s Jaisal Heritage as one of their favorite Basmati Rice brands. At first, the company started its business selling rice to the Indian market. With the rise in demand for Basmati Rice brands in the culinary world, it didn’t take us long to realize our manifest potential in providing quality desired rice brands to the global Basmati Rice Market. This position has strengthened over recent years as more consumers have switched from regular long grain rice to Indian basmati rice.

Anvi Exim envisioned the need of bringing in a procession of rice variants with graded quality to satisfy the needs of all communities, as unorganized and inconsistent quality products were crowding the market. In line with this vision, the company started the business of milling, packaging, and marketing of Basmati Rice. One of our fruitful decisions a decade ago was to set up a modern, state-of-the-art rice milling plant in Punjab, India to overcome the future challenges of rice markets.

At present, we especially deal with 27 different varieties of basmati and non-basmati rice. However, the whole grain goodness of Basmati has a very special place in our hearts. In our pursuit for the very best Basmati Rice, we unswervingly only select the finest Basmati grains and employ the latest technology to check every batch of rice for its purity.

Whether you boil, steam, fry, powder, flatten or puff our rice, you will always remain impressed. You will find that rice is the main ingredient in a variety of culinary dishes across the world. It is a stamp of many traditional cultures with contemporary, modern taste that goes down well even with the fast-food eating lifestyles. No wonder, that it is an indispensable part of almost all festivals and celebrations of many cultures worldwide.
At Anvi Exim we are committed to always provide you with the choicest quality of rice for all your needs with uncompromised quality, thus spreading our genuine fondness for rice and its product.

Get in Touch

Jaisal Heritage


+91 941 413 1148, +91 900-147-0999


G-24 Boranada Ind. Park Boranada, Jodhpur (Raj.)

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